Our impact is visible and felt in the results
We are the doers who dare to speak our minds, do things differently and build something that truly resonates. As our client, you're unic too.
Nordic Sales Crew
UNICORN STYLE 360°
Over the past three years, Nordic Sales Crew’s organic visibility has grown exponentially. Instagram and TikTok have transformed from traditional channels into a community that thrives around the brand.
Impressions
16,000 → 796,000 / month
tiktok
Visibility increased by over 700%
Engagement
15% → 35%
62% of the audience
are 18–35 years old, exactly the target audience they want to reach.
The brand no longer just “appears” – it engages, resonates, and leaves a lasting impression
Purple Unicorn built a continuous lead marketing model for Nordic Sales Crew, where organic and paid efforts support each other. No one-off campaigns, just continuous optimization and data-driven results.
Cost per lead decreased
18 € → 8 €
CTR
increased
1.8% → 2.1%
Reach increased
+24%
Advertising reaches
now over 1.3 million Finns
Recruitment marketing now operates with the same level of systemization.
Nordic Sales Crew is now one of the best-known and most attractive sales employer brands in Finland. Organic and paid efforts work together, content is constantly evolving, and the brand grows every single week.
Veikkaus Arena
UNICORN TARGET 90°
11 open roles grabbed attention.
When Töölön Vire took charge of recruitment for Finland's largest arena, we jumped in at full speed to help with multi-channel recruitment marketing.
We built a complete recruitment marketing strategy + landing page
The campaign generated so much buzz that it ended up in the media
Fast-paced. Visibility, buzz, and the right candidates. This became a recruitment package that everyone noticed.
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Lappituote
UNICORN TARGET 90°
One-week campaigns in Levi & Rovaniemi:
101 applicants
18 days
Levi store clerk:
62 applicants / 7 days → CPL €3.93
Average
CPL €5.0
Rovaniemi store manager:
39 applicants / 11 days → CPL €6.63
Short, local campaigns quickly brought in a large number of quality applicants on a small budget.
Purple Unicorn = Talent Attraction that generates more quality applicants at a better price, even in seasonal locations.
